Survey Says: Twitter Wants Its Users to Help Craft Its Dehumanization Policy
Twitter is turning to its users for help crafting its dehumanization policy, making a survey available via this blog post where people can share their feedback until Tuesday, Oct. 9, at 6 a.m. PST/9...
View ArticleDunkin’ Drops the ‘Donuts’ as the Latest Brand to Shorten Its Name
The latest in the name-shortening branding trend involves the stuff that America runs on: coffee. In what it calls an extension of its "first-name basis" with fans, the chain formerly known as Dunkin'...
View ArticleNielsen Social Content Ratings, Week of Sept. 17: 70th Primetime Emmy Awards...
The 70th Primetime Emmy Awards drew 5.132 million interactions across Facebook, Twitter and Instagram during the week of Sept. 17, topping the Nielsen Social Content Ratings list of television series...
View ArticleTwitter Brought the Fantastic Beasts: The Crimes of Grindelwald Trailer to...
Some Fantastic Beasts took over billboards in New York, Toronto and Tokyo, with an assist from Twitter. Legendary author J.K. Rowling debuted the trailer for upcoming feature film Fantastic Beasts: The...
View ArticleBrands Need to Be Prepared for the Inevitable Crisis, Bozoma Saint John Says
When it comes to a brand crisis, it's not a matter of if but when, according to Endeavor CMO Bozoma Saint John, who emphasized her point to Brandweek attendees by humming the theme song from Jaws. To...
View ArticleNew Report Finds We Have Less Patience With Rebuffering Videos
The amount of video watched online continues to grow as viewing habits change, according to this year's State of Online Video report from Limelight Networks, a company that provides a content delivery...
View ArticleWhatsApp: Here’s How to Hide Your Status Posts From Certain Contacts
Did you know that WhatsApp allows you to hide your Status posts from certain contacts? Our guide will show you how this works. Note: These screenshots were captured in the WhatsApp application on iOS....
View Article6 Logo Design Tips That Will Make Your Brand Stand Out
If your goal is to build a brand or get your website noticed, the first thing people look for is your logo. Your logo is your brand identity and a visual that people should be able to immediately...
View ArticleCollegeHumor Launches New Ad-Free Subscription Service
CollegeHumor is launching an ad-free subscription service called Dropout to give fans even more content. The service will exist on a completely new website and launches in beta today at a tiered...
View ArticleHow Voice Activation Will Transform Healthcare and Streamline Its Processes
"Alexa, play two o'clock nightmares." Out of context, this seems a bit off. But when you learn that "two o'clock nightmares" is the name of a soothing playlist assembled by a man paralyzed by a spinal...
View ArticleUsed Car Startup Vroom Kicks Off Its Rebrand With Quirky New Work Directed by...
Vroom, which aspires to become the Amazon of used car sales, tapped comedy duo Tim and Eric--Tim Heidecker and Eric Wareheim of Tim and Eric Awesome Show, Great Job! fame--to direct its first campaign...
View ArticleOculus Is Finally Releasing a Full Standalone VR Headset, Shipping in Spring
This spring, Oculus, the Facebook-owned virtual reality company, will release Oculus Quest, a standalone VR headset that doesn't require a computer or external wall sensors and that still gives users...
View ArticleFCC Rules Against U.S. Cities to Speed 5G Deployment
The Federal Communication Commission (FCC) voted on today to curb how much local governments can charge cell carriers to install the network equipment needed for the next generation of cell service....
View ArticleWhat Marketers Think About Running Ads in Facebook Stories
The number of people using Facebook Stories on a daily basis has doubled since May, and their experiences are about to change drastically. The social network announced this morning that Facebook...
View ArticleDuring Senate Hearing, Tech Companies Push for Lax Federal Privacy Rules
As concern over personal data protections continues to mount, representatives for six major tech and communications companies, including Google, Amazon and Apple, told federal lawmakers today that they...
View ArticleTime’s Up Advertising Urges Brett Kavanaugh to Withdraw Supreme Court...
Members of Time's Up Advertising--the collective of nearly 200 female agency leaders who have pledged to tackle gender discrimination and harassment in the workplace--created a video for the larger...
View ArticleSnapchat Is Rolling Out 3 New Ecommerce Features
Snapchat's busy week continued with yet more ecommerce features for advertisers and brands. After announcing a partnership with Amazon to test visual search shopping, Snapchat is debuting three new...
View ArticleIn Trying to Follow the Wellness Trend, Weight Watchers’ Rebrand Falls Flat
Global weight loss management company Weight Watchers announced this week they renamed to WW, leaving many people confused by the rebrand. The stem of such confusion occurred when the chief executive...
View ArticleSee How Las Vegas Love Blooms in Only 8 Seconds in These Stylish Ads for Park...
Even if the science is flimsy, it's an intriguing notion to think that it takes a mere 8.2 seconds to fall in love, according to the journal, Archives of Sexual Behavior. Another study, from Microsoft,...
View Article5 Key Ingredients That’ll Fix a Broken Programmatic System
Over the last 20 years, the relationship between the buyer and seller in the advertising market has fundamentally changed as the market digitized and became automated in 2009 with the start of the...
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